caspar heuss




creative director, copywriter, astronaut


EDUCATION

University of Basel (CH) and Freiburg i. Br. (GER)
Master of Laws (1997 - 2002)



EMPLOYMENT HISTORY

WIRZ BBDO, Zurich
Executive Creative Director & Member of the Management Board (since 2018)
Creative Director (2014 - 2017)


Young & Rubicam, Berlin
Creative Director (2012 - 2014)


Scholz & Friends, Berlin
Creative Director (2011 - 2012)
Senior Copywriter (2007 - 2010)
Tasks: Creation of advertisements in TV, radio, digital, print, out-of-home and PR
Clients: Saturn (Germanys largest retailer for consumer electronics), TUIfly (Germanys 3rd
largest Airline), Deutsche Bank, STIHL, Frankfurter Allgemeine Zeitung (F.A.Z.), LOEWE, German
Confederation of Skilled Crafts

Latinworks, Austin (TX)
Creative (Agency Exchange, 2009)
Tasks: Creation of advertisments in TV, print ans out-of-home
Clients: ESPN, Cine las Americas, Twix

McCann-Erickson Berlin
Copywriter (2006 - 2007)
Tasks: Creation of advertisements in TV, radio, print and out-of-home
Clients: Coca-Cola, Fanta, Lufthansa, SUPERillu and Volksbanken-Raiffeisenbanken.

WEDO communication Berlin
Junior Copywriter (2005)
Tasks: Creation of advertisments in radio, print and out-of-home
Clients: Federal Ministry of Education and Research, Hôtel Concorde

Matter&Partner Zurich
Junior Copywriter (2004)
Tasks: Creation of advertisements in print and out-of-home
Clients: Daimler-Chrysler, Bank Leu, Beobachter, Hero

WIRZ BBDO Zurich
Intern (2004)
Tasks: Creation of advertisements in print, radio and out-of-home
Clients: Zürcher Kantonalbank,
sunrise (Swiss mobile-phone service provider) and IWC (high-end Swiss watch manufacturer).

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